How small props can do for your products?

Shop props are not only those large pieces such as display stands, experience tables, wall cabinets, light boxes, etc. There are also some that we often see, maybe you donot notice, but they are also one of them. What are they? This is the theme I want to talk about today: small shop props, you can also call it table props. Frequently, you will see them on the experience desk or on the display shelves or stands etc.

Now let’s take a look at their design and discuss their roles.

1- Retail Shop Props

The first thing to share is from Miniso, a daily necessities retailer, whose merchandise props are streamlined, but in line with its image, giving a fresh and natural feeling.

We find out there are some trial packs on the top of the display racks. These trial products will not be placed on the shelf as usual, but will be specially arranged to produce a transparent acrylic display stand. This is more conspicuous. It can also be seen clearly from a distance.

In addition, some of the best-selling products, are specially designed some acrylic props on the desktop, with a printed sheet of promotional products, including the product’s picture, name, price, and QR code. The QR code is directly connected to the product’s promotional video.

In this way, customers can learn more about the product and how the product is used. This way, it fills in the gaps in the product introduction. The video introduction product is more visual and intuitive, and customers can understand without thinking.

2 - Mobile Phone Brand Props

Mobile phones are in small size, but its value is relatively high. This product is suitable for introducing different series.

The key product series is to display the props, and the luminous characters are the focus of this prop. The product series name nova5 is displayed with the luminous characters. The main functions of the mobile phone are printed on the props, which helps customers to understand the phones. For example, the pixels of the front and rear lenses of the mobile phone, charging time, can charge 50% in 15 minutes.

These key functions may be of concern to customers, so customers can know without the introduction of the salesperson. If you are interested, you will further communicate with the salesperson. There is also a price tag next to it, telling customers the price of different capacity phones.

3- Small Props of Home Appliance Brand

The Midea product: vacuum insulated electric kettle. Vacuum is its selling point. In recent years, vacuum is one of the new features of the electric kettle and new selling points.

This prop is on the table, the obvious location highlights this selling point. As you look at it, you may not understand it and cause your curiosity. Then, you may want to know more about its function. Originally, the vacuum insulated electric kettle is different from other electric kettles in that its insulation effect is much higher than other normal electric kettles. Because of its design, it is not allowed the air to run in, so that the insulation effect can keep warm water for longer time.

4- Audio Earphone Props Display

The value of headphones and speakers is not low. Except for some large display stands, many key products are still displayed separately. Acrylic display stand with POP screen is more eye-catching and highlights the distinctive features of the headphones.

The props used by JBL’s portable speakers are bold and contrasting. The background of the POP on the table is contrasted with warm and cold colors - yellow and blue. The right-angled stand on the table not only covers the table, but also extends to a large section of the table. The proportion will be more attractive. The overall style is dynamic, energetic and avant-garde. These are the colors that are used to tell us the answer.

5 - Props in the Clothing Display

Shop discounts are generally placed in a conspicuous place through some POP signs, sometimes more than one way of discount display. In some shops, the promotion activities will be particularly obvious, and the promotion cards will be placed in many places where a store can reach. It can be recognized from a distance and is eye-catching. This professional wear clothing brand G2000 is relatively low-key, and the on sales signs are be placed on some display racks. This is in line with the overall presentation style, and there is no feelings of dissonance.

While, some small decorative items are essential for the store to create an atmosphere. A small pot of flowers, a cluster of flowers, or a pot of plants can create a little commercialization and a little warmth. In this relaxed shopping environment, customers will also be happy, and are willing to take time to enjoy shopping.